Sweat, Black Friday + The 3/50 Project

Black Friday is upon us, the busiest shopping day of the year when people wake up before dawn, and literally risk their lives in the name of a discount on…stuff.

At Sweat, we offer you an alternative.  We open at noon, offer you a wide variety of already reasonably priced unique gifts and music, and promise that absolutely no one will be trampled to death.  We do know the lure of a good sale though so EVERYTHING will be 10% off.  No ifs, ands or buts, just an across-the-board discount on all of our awesome LPs, CDs, books, movies, toys and treats.

In this same spirit, we’d like to introduce you to a concept we think is pretty neat – THE 3/50 PROJECT:

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The basic premise is

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Halloween 2009: Disko Lives!

Back in 2005 when we first opened Sweat, we commissioned renowned graphic/poster artist and screen printer extraordinaire Chuck Loose to design us some Japanese-stationary-esque mascot characters to go with our rad logo.  Hence, Disko (named by a customer contest) and his friend Lionel Vinyl (named by DJ Induce) were born! It had been an idea …

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MJ

[Note: This post is by Sweat Records’ co-founder-at-large and assistant Miami Public Defender, Sara Yousuf.] Michael Jackson warned us in Billie Jean, “Be careful what you do, ’cause the lie becomes the truth.”  The words he shared with us in 1983 became a parable for the rest of MJ’s life. Hearing the news of Michael …

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