Crafting an idiosyncratic blend of pop influenced as much by ’80s pop as by contemporary EDM and coupled with raw, brutally honest lyrics, Tove Lo made a name for herself as an award-winning performer and Grammy-nominated songwriter. Born in a suburb of Stockholm, she began writing poetry and short stories at a young age. She went on to study at the famous Rytmus Musikergymnasiet where she befriended the future members of Icona Pop. She decided to focus on her own songs, spending six months in her shed studio working on a demo. At a party celebrating Icona Pop’s first record deal, she used the opportunity to foist her demo on a staff member at their label, leading to a publishing deal with Warner Chappell and a trip to L.A. to work with fellow Swede and pop songwriting/production supremo Max Martin.
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